January 27, 2010
Dr Charles Leech on Combining Ethnography with Semiotic Analysis
Posted by: admin : Category: Popular Culture
Introduction to a video-seminar on combining ethnography and semiotic analysis for market research; filmed as an ‘audition’ for the Nestle SPARK team . . . it’s not my most charismatic performance, but I hope you can get some small sense of how much I enjoy what I do . . .
